Clow, K. E., & Baack, D. (2002). Integrated advertising, promotion and marketing communications. Prentice-Hall of India.
Styl cytowania ChicagoClow, Kenneth E., i Donald Baack. Integrated Advertising, Promotion and Marketing Communications. New Delhi: Prentice-Hall of India, 2002.
Styl cytowania MLAClow, Kenneth E., i Donald Baack. Integrated Advertising, Promotion and Marketing Communications. Prentice-Hall of India, 2002.
Uwaga: Te cytaty mogą odróżniać się od wytycznej twojego fakultetu..