Clow, K. E., & Baack, D. (2002). Integrated advertising, promotion and marketing communications. Prentice-Hall of India.
Dyfyniad Arddull ChicagoClow, Kenneth E., and Donald Baack. Integrated Advertising, Promotion and Marketing Communications. New Delhi: Prentice-Hall of India, 2002.
Dyfyniad MLAClow, Kenneth E., and Donald Baack. Integrated Advertising, Promotion and Marketing Communications. Prentice-Hall of India, 2002.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.