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Deep branding on the internet: applying heat and pressure online to ensure a lasting brand

Manylion Llyfryddiaeth
Prif Awdur:	Braunstein, Marc
Awduron Eraill:	Levine, Edward H.
Fformat:	Printed Book
Iaith:	English
Cyhoeddwyd:	New Delhi Prima Venture 2001
Pynciau:	Internet marketing > Branding > Brand name products- management

Eitemau Tebyg

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Deep branding on the internet: Applying heat and pressure online to ensure a lasting brand
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Brand manners: how to create the self-confident organization to lice the brand
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Brand management : Principles and Practices /
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Harvard business review on brand management.
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Managing Indian Brands : Marketing concepts and strategies
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The better mousetrap : brand invention in a media democracy /
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Building brands, building meaning;a guide to increasing the financial value of brands through building positive meaning
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Brand management : research, theory and practice /
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Successful branding
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Strategic brand management:building,measuring and managing brand equity
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Branding at the digital age
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