Deep branding on the internet: applying heat and pressure online to ensure a lasting brand

Bibliographische Detailangaben
1. Verfasser: Braunstein, Marc
Weitere Verfasser: Levine, Edward H.
Format: Printed Book
Sprache:English
Veröffentlicht: New Delhi Prima Venture 2001
Schlagworte:
Internet marketing > Branding > Brand name products- management
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