Kotler, P., & Bowen, J. M. (2002). Marketing for hospitality and tourism (2nd ed.). Pearson Education Asia.
Παραπομπή Chicago StyleKotler, Philip, και John Makens Bowen. Marketing for Hospitality and Tourism. 2nd ed. Delhi: Pearson Education Asia, 2002.
Παραπομπή MLAKotler, Philip, και John Makens Bowen. Marketing for Hospitality and Tourism. 2nd ed. Pearson Education Asia, 2002.
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