Kotler, P., & Bowen, J. M. (2002). Marketing for hospitality and tourism (2nd ed.). Pearson Education Asia.
Chicago ZitierstilKotler, Philip, und John Makens Bowen. Marketing for Hospitality and Tourism. 2nd ed. Delhi: Pearson Education Asia, 2002.
MLA ZitierstilKotler, Philip, und John Makens Bowen. Marketing for Hospitality and Tourism. 2nd ed. Pearson Education Asia, 2002.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.