Kotler, P., & Bowen, J. M. (2002). Marketing for hospitality and tourism (2nd ed.). Pearson Education Asia.
Chicago Edition CitationKotler, Philip, i John Makens Bowen. Marketing for Hospitality and Tourism. 2nd ed. Delhi: Pearson Education Asia, 2002.
Cita MLAKotler, Philip, i John Makens Bowen. Marketing for Hospitality and Tourism. 2nd ed. Pearson Education Asia, 2002.
Atenció: Aquestes cites poden no estar 100% correctes.