Keegan, W. J. (2002). Global marketing management (7th ed.). Pearson Education Asia.
Chicago Style aipamenaKeegan, Warren J. Global Marketing Management. 7th ed. New Delhi: Pearson Education Asia, 2002.
MLA aipamenaKeegan, Warren J. Global Marketing Management. 7th ed. Pearson Education Asia, 2002.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.