Citazione APA

Lovelock, C. (2001). Services marketing: People, technology, strategy (4th ed.). Pearson Education Asia.

Stile di citazione Chicago

Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 4th ed. New Delhi: Pearson Education Asia, 2001.

Citazione MLA

Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 4th ed. Pearson Education Asia, 2001.