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Marketing a contemporary analysis
| Auteur principal: | |
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| Format: | Printed Book |
| Langue: | English |
| Publié: |
New York
McGraw-Hill Book Company
1972
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| Édition: | 2nd |
| Sujets: |
| Description: | 1964ed published under title: marketing, an introductory analysis |
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| Description matérielle: | 776p. |
| ISBN: | 0-07-009477-2 |