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Marketing a contemporary analysis
| Main Author: | |
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| Format: | Printed Book |
| Language: | English |
| Published: |
New York
McGraw-Hill Book Company
1972
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| Edition: | 2nd |
| Subjects: |
| Item Description: | 1964ed published under title: marketing, an introductory analysis |
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| Physical Description: | 776p. |
| ISBN: | 0-07-009477-2 |