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Customer relationship management: emerging concepts, tool and applictions

Bibliographic Details
Main Author: Sheth, Jagdish N.
Other Authors: Parvatiyar, Atul Shainesh, S.
Format: Printed Book
Language:English
Published: New Delhi Tata McGraw-Hill 2001
Subjects:
Description
Item Description:
Physical Description:xv,544p.
ISBN:0-07-043504-9