Sheth, J. N., & Parvatiyar, A. S. (2001). Customer relationship management: Emerging concepts, tool and applictions. Tata McGraw-Hill.
Style de citation ChicagoSheth, Jagdish N., et Atul Shainesh Parvatiyar. Customer Relationship Management: Emerging Concepts, Tool and Applictions. New Delhi: Tata McGraw-Hill, 2001.
Style de citation MLASheth, Jagdish N., et Atul Shainesh Parvatiyar. Customer Relationship Management: Emerging Concepts, Tool and Applictions. Tata McGraw-Hill, 2001.
Attention : ces citations peuvent ne pas être correctes à 100%.