Kumar, N. (1998). Marketing communications: Theory & practice. Himalaya Publishing House.
Citación estilo ChicagoKumar, Niraj. Marketing Communications: Theory & Practice. Mumbai: Himalaya Publishing House, 1998.
Cita MLAKumar, Niraj. Marketing Communications: Theory & Practice. Himalaya Publishing House, 1998.
Warning: These citations may not always be 100% accurate.