Cita APA

Cateora, P. R. (1975). International Marketing (3rd ed.). Richard .D. Irwin.

Chicago Edition Citation

Cateora, Philip R. International Marketing. 3rd ed. Illinois: Richard .D. Irwin, 1975.

Cita MLA

Cateora, Philip R. International Marketing. 3rd ed. Richard .D. Irwin, 1975.