Reynolds, F. E., & Wells, W. D. (1977). Consumer behavior. McGraw-Hill Book Company, Inc.
Style de citation ChicagoReynolds, Fred E., et William D. Wells. Consumer Behavior. New York: McGraw-Hill Book Company, Inc, 1977.
Style de citation MLAReynolds, Fred E., et William D. Wells. Consumer Behavior. McGraw-Hill Book Company, Inc, 1977.
Attention : ces citations peuvent ne pas être correctes à 100%.