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Models of buyer behaviour: conceptual, quantitative and empirical

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Sonraí Bibleagrafaíochta
Príomhúdar:	Shieth, Jagadish N (Údar)
Formáid:	Printed Book
Teanga:	English
Foilsithe:	New york Harper & Row 1974
Ábhair:	Consumers- addresses,essays > Mathematical models > market segmentation

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