Shieth, J. N. (1974). Models of buyer behaviour: Conceptual, quantitative and empirical. Harper & Row.
Chicago Edition CitationShieth, Jagadish N. Models of Buyer Behaviour: Conceptual, Quantitative and Empirical. New york: Harper & Row, 1974.
Cita MLAShieth, Jagadish N. Models of Buyer Behaviour: Conceptual, Quantitative and Empirical. Harper & Row, 1974.
Atenció: Aquestes cites poden no estar 100% correctes.