Kotler, P. (1999). Marketing management (10.). Prentice-Hall of India.
Citación estilo ChicagoKotler, Philip. Marketing Management. 10. New Dellhi: Prentice-Hall of India, 1999.
Cita MLAKotler, Philip. Marketing Management. 10. Prentice-Hall of India, 1999.
Warning: These citations may not always be 100% accurate.