Kotler, P. (1999). Marketing management (10.). Prentice-Hall of India.
Chicago Edition CitationKotler, Philip. Marketing Management. 10. New Dellhi: Prentice-Hall of India, 1999.
Cita MLAKotler, Philip. Marketing Management. 10. Prentice-Hall of India, 1999.
Atenció: Aquestes cites poden no estar 100% correctes.