Nunes, P., & Brian Johnson. (2004). Mass affluence: Seven new rules of marketing to today's consumer. Harvard Business School Press.
Style de citation ChicagoNunes, Paul, et Brian Johnson. Mass Affluence: Seven New Rules of Marketing to Today's Consumer. Boston: Harvard Business School Press, 2004.
Style de citation MLANunes, Paul, et Brian Johnson. Mass Affluence: Seven New Rules of Marketing to Today's Consumer. Harvard Business School Press, 2004.
Attention : ces citations peuvent ne pas être correctes à 100%.