Nunes, P., & Brian Johnson. (2004). Mass affluence: Seven new rules of marketing to today's consumer. Harvard Business School Press.
Chicago Edition CitationNunes, Paul, i Brian Johnson. Mass Affluence: Seven New Rules of Marketing to Today's Consumer. Boston: Harvard Business School Press, 2004.
Cita MLANunes, Paul, i Brian Johnson. Mass Affluence: Seven New Rules of Marketing to Today's Consumer. Harvard Business School Press, 2004.
Atenció: Aquestes cites poden no estar 100% correctes.