Textbook of marketing services: the Indian experience

Eitemau Tebyg

• Customer relationship management in Indian banking industry
  gan: Uppal, R.K
  Cyhoeddwyd: (2008)
• CRM handbook: a business guide to customer relationship management
  gan: Dyche, Jill
  Cyhoeddwyd: (2002)
• Customer relationship management the ultimate CRM hand book
  Cyhoeddwyd: (2004)
• Harvard business review on customer relationship management.
  Cyhoeddwyd: (2001)
• The CRM handbook a business guide to cutsomer relationship management
  gan: Dyche, Jill
  Cyhoeddwyd: (2004)