Citazione APA

Kotler, P. (2005). Marketing management (12th ed.). Prentice - Hall of India.

Stile di citazione Chicago

Kotler, Philip. Marketing Management. 12th ed. New Delhi: Prentice - Hall of India, 2005.

Citazione MLA

Kotler, Philip. Marketing Management. 12th ed. Prentice - Hall of India, 2005.