Kotler, P. (2005). Marketing management (12th ed.). Prentice - Hall of India.
Čikaški stil citiranjaKotler, Philip. Marketing Management. 12th ed. New Delhi: Prentice - Hall of India, 2005.
MLA način citiranjaKotler, Philip. Marketing Management. 12th ed. Prentice - Hall of India, 2005.
Upozorenje: Ovi citati možda nisu uvijek 100% točni.