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Brand manners: how to create the self-confident organization to lice the brand

Xehetasun bibliografikoak
Egile nagusia:	Pringle, Hamish
Beste egile batzuk:	William Gordon
Formatua:	Printed Book
Hizkuntza:	English
Argitaratua:	England John Wiley Sons 2001
Gaiak:	Marketing > Brand name products

Antzeko izenburuak

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How brands become icons the principles of cultural branding
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Brand manners: How to create the self-confident organisation to live the brand
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Brand Manners: How to create the self-confident organisation to live the brand
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Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
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Successful branding
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Argitaratua: (2006)

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