Christopher, M. (1972). Marketing below-the-line. George Allen & Unwin.
Citación estilo ChicagoChristopher, Martin. Marketing Below-the-line. London: George Allen & Unwin, 1972.
Cita MLAChristopher, Martin. Marketing Below-the-line. George Allen & Unwin, 1972.
Warning: These citations may not always be 100% accurate.