Cita APA

Gist, R. R. (1972). Cases in marketing management. Holt, Rinehart and Winston.

Chicago Edition Citation

Gist, Ronald R. Cases in Marketing Management. New York: Holt, Rinehart and Winston, 1972.

Cita MLA

Gist, Ronald R. Cases in Marketing Management. Holt, Rinehart and Winston, 1972.