Kelley, E. J., & William Lazer. (1972). Managerial marketing: Perspectives and view points; a source book. Taraporevala.
Style de citation ChicagoKelley, Eugene J., et William Lazer. Managerial Marketing: Perspectives and View Points; a Source Book. Bombay: Taraporevala, 1972.
Style de citation MLAKelley, Eugene J., et William Lazer. Managerial Marketing: Perspectives and View Points; a Source Book. Taraporevala, 1972.
Attention : ces citations peuvent ne pas être correctes à 100%.