APA Edition Citation

Montgomery, D. B. . [., & Urban, G. L. [. (1970). Applications of management science in marketing. Prentice-Hall.

Chicago Edition Citation

Montgomery, David B. [ed.], and Glen L. [ed.] Urban. Applications of Management Science in Marketing. New Jersey: Prentice-Hall, 1970.

MLA Edition Citation

Montgomery, David B. [ed.], and Glen L. [ed.] Urban. Applications of Management Science in Marketing. Prentice-Hall, 1970.