Advertising and promotions An integrated brand approach

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Xehetasun bibliografikoak
Egile nagusia: Semenik, Richard J
Beste egile batzuk: Allen, Chris T O'Guinn, Thomas C Kaufmann, Hans Rudiger
Formatua: Printed Book
Hizkuntza:English
Argitaratua: Delhi Cengage Learning India 2012
Edizioa:6th ed.
Gaiak:
Advertising > Branding > Advertising media planning > Sales promotion
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Advertising and Promotions an integrated brand approach
nork Semenik, Richard J
Argitaratua 2012
Printed Book
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