Advertising and promotions An integrated brand approach

Documents similaires

• Advertising and promotion : communicating brands /
  par: Hackley, Christopher E.
  Publié: (2005)
• Advertising and sales promotion
  par: Kasmi, S H H
  Publié: (2007)
• Advertising and integrated brand promotion
  par: O'Guinn, Thomas C...[et al.]
  Publié: (2007)
• Advertising management
  par: Batra, Rajeev
  Publié: (2006)
• Advertising basics : a resource guide for beginners
  par: Vilanilam, J V
  Publié: (2004)