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Advertising and promotions An integrated brand approach

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Bibliografiske detaljer
Hovedforfatter:	Semenik, Richard J
Andre forfattere:	Allen, Chris T O'Guinn, Thomas C Kaufmann, Hans Rudiger
Format:	Printed Book
Sprog:	English
Udgivet:	Delhi Cengage Learning India 2012
Udgivelse:	6th ed.
Fag:	Advertising > Branding > Advertising media planning > Sales promotion

Lignende værker

Advertising and promotion : communicating brands /
af: Hackley, Christopher E.
Udgivet: (2005)

Advertising and sales promotion
af: Kasmi, S H H
Udgivet: (2007)

Advertising and integrated brand promotion
af: O'Guinn, Thomas C...[et al.]
Udgivet: (2007)

Advertising management
af: Batra, Rajeev
Udgivet: (2006)

Advertising basics : a resource guide for beginners
af: Vilanilam, J V
Udgivet: (2004)

Advertising and promotion : in integrated marketing communications /
af: Hackley, Christopher E.
Udgivet: (2010)

Advertising and sales promotion strategy
af: Tellis, Gerard J.
Udgivet: (1998)

Advertising and promotion : an integrated marketing communicating approach
af: Hackley, Christopher E.
Udgivet: (2010)

Cases in advertising and promotion management
af: Patti, Charles H.
Udgivet: (1983)

Advertising communications and promotion management
af: Rossiter, John R.
Udgivet: (1997)

'Ad'apting to markets repackaging commercials in Indian languages
af: Sunitha Srinivas, C
Udgivet: (2015)

Advertising attractions
af: Arvind Korba
Udgivet: (1992)

Advertising and Sales Promotion
af: Kazmi,S.H.H and Batra, Satish.K
Udgivet: (2001)

Advertising & Sales Promotion
af: S H H Kazmi, et al.
Udgivet: (2004)

Advertising and sales promotion an Indian perspective
af: Padmanabhan,V.S
Udgivet: (2011)

Retail advertising and sales promotion
af: Edwards, Charles M.
Udgivet: (1959)

Advertising and integrated brand promotion
af: O'Guinn, Thomas C.
Udgivet: (2003)

Vipananavum Vipulanavum : marketing and promotion
af: Azhraf,K M M

Advertising and promotion : an integrated marketing communications perspective /
af: Belch, George E.
Udgivet: (2012)

Advertising and Promotion:Communicating Brands
af: Chris Hackley
Udgivet: (2005)

How to promote and advertise
Udgivet: (2006)

Maxi marketing : the new direction in advertising : promption and marketing strategy
af: Collis, Thomas S L
Udgivet: (1987)

Advertising and promotion :an integrated marketing communications perspective/
af: Belch, George E.
Udgivet: (2013)

Maximating : the new direction in advertising , promotion and marketing strategy
af: Collins, Thomas C
Udgivet: (1989)

Sales promotion and advertising management
af: M.N.Mishra
Udgivet: (1995)

Advertising, sales and promotion management /
af: Chunawalla, S.A
Udgivet: (2010)

Advertising management
af: Narayan, B.
Udgivet: (1998)

Advertising and Sales Promotion : (Integrated Marketing Communication) /
af: Mittal, Arun

Promotion: Advertising, Publicity, Personal Selling, Sales Promotion
af: Stanley, Richard E
Udgivet: (1977)

Advertising, promotion, and other aspects of integrated marketing communications /
af: Shimp, Terence A.
Udgivet: (2013)

Integrated Marketing Communication in Advertising and Promotion
af: Terence A Shimp
Udgivet: (2012)

Promotion management and marketing communication
af: Shimp, Terence.A
Udgivet: (1986)

Modern advertising management: principles and techniques /
af: J.N.Jain
Udgivet: (2007)

Marketing communication : on integral appoach
af: Smith, P R
Udgivet: (1993)

strategic advertising management
af: Perct,Larry and Elliott Richard
Udgivet: (2001)

Advertising and integrated brand promotion /
af: O'Guinn, Thomas C. .
Udgivet: (2007)

Advertising and brand management/
af: Amita Charan
Udgivet: (2018)

Sales Promotion Management
af: Bir Singh
Udgivet: (2006)

Advertising principles and practice
af: Wells,William, et al.
Udgivet: (1992)

Advertising creative: strategy, copy, and design /
Udgivet: (2010)