एपीए उद्धरण

Kotler, P., & Armstrong, G. A. (2018). Principles of marketing/ 17th ed (17th ed.). Pearson India Education.

शिकागो स्टाइल उद्धरण

Kotler, Philip, और Gary Agnihotri Armstrong. Principles of Marketing/ 17th Ed. 17th ed. Noida: Pearson India Education, 2018.

एमएलए उद्धरण

Kotler, Philip, और Gary Agnihotri Armstrong. Principles of Marketing/ 17th Ed. 17th ed. Pearson India Education, 2018.