APA Zitierstil

Kotler, P. (2006). Principles of marketing (11th ed.). Pearson Education.

Chicago Zitierstil

Kotler, Philip. Principles of Marketing. 11th ed. Delhi: Pearson Education, 2006.

MLA Zitierstil

Kotler, Philip. Principles of Marketing. 11th ed. Pearson Education, 2006.