Kotler, P., Keller, K. L., Koshy,Abraham, & Jha, M. (2009). Marketing management: A south asian perspective/13th ed. Pearson Education.
Chicago Style aipamenaKotler, Philip, Kevin Lane Keller, Koshy,Abraham, and Mithileshwar Jha. Marketing Management: A South Asian Perspective/13th Ed. New Delhi: Pearson Education, 2009.
MLA aipamenaKotler, Philip, et al. Marketing Management: A South Asian Perspective/13th Ed. Pearson Education, 2009.
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