APA Zitierstil

Kotler, P., Keller, K. L., Koshy,Abraham, & Jha, M. (2009). Marketing management: A south asian perspective/13th ed. Pearson Education.

Chicago Zitierstil

Kotler, Philip, Kevin Lane Keller, Koshy,Abraham, und Mithileshwar Jha. Marketing Management: A South Asian Perspective/13th Ed. New Delhi: Pearson Education, 2009.

MLA Zitierstil

Kotler, Philip, et al. Marketing Management: A South Asian Perspective/13th Ed. Pearson Education, 2009.