Cita APA

Christopher Lovelock, Jochen Wirtz, & Jayanta Chatterjee. (2010). Service Marketing: People, Technology, Strategy (6th.). Pearson.

Citación estilo Chicago

Christopher Lovelock, Jochen Wirtz, y Jayanta Chatterjee. Service Marketing: People, Technology, Strategy. 6th. Delhi: Pearson, 2010.

Cita MLA

Christopher Lovelock, et al. Service Marketing: People, Technology, Strategy. 6th. Pearson, 2010.