D.Amarchand & B.Varadharajan. (1989). Text book of marketing. Konark Publishers.
Style de citation ChicagoD.Amarchand et B.Varadharajan. Text Book of Marketing. Delhi: Konark Publishers, 1989.
Style de citation MLAD.Amarchand et B.Varadharajan. Text Book of Marketing. Konark Publishers, 1989.
Attention : ces citations peuvent ne pas être correctes à 100%.