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Marketing a new product its planning, development, and control
| Autor principal: | Hisrich,Robert D |
|---|---|
| Outros Autores: | Peters,Michael P |
| Formato: | Printed Book |
| Idioma: | English |
| Publicado em: |
California
The Benjamin / Cummings Publishing Company, Inc.
1978
|
| Assuntos: |
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