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Marketing a new product its planning, development, and control

Dades bibliogràfiques
Autor principal:	Hisrich,Robert D
Altres autors:	Peters,Michael P
Format:	Printed Book
Idioma:	English
Publicat:	California The Benjamin / Cummings Publishing Company, Inc. 1978
Matèries:	marketing a new product > development - marketing > planning - marketing

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