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Marketing a new product its planning, development, and control

Bibliografiske detaljer
Hovedforfatter: Hisrich,Robert D
Andre forfattere: Peters,Michael P
Format: Printed Book
Sprog:English
Udgivet: California The Benjamin / Cummings Publishing Company, Inc. 1978
Fag:
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245 |a Marketing a new product  |b its planning, development, and control 
300 |a ix,358p. 
653 |a marketing a new product  |a development - marketing  |a planning - marketing 
700 |a Peters,Michael P  |9 1713 
942 |c BK  |6 _ 
260 |a California  |b The Benjamin / Cummings Publishing Company, Inc.  |c 1978 
020 |a 0805341021 
999 |c 173892  |d 173892 
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