Griggs,John E. (1970). Evaluating marketing change: An application of systems theory. Michigan University.
Citación estilo ChicagoGriggs,John E. Evaluating Marketing Change: An Application of Systems Theory. East Lansing: Michigan University, 1970.
Cita MLAGriggs,John E. Evaluating Marketing Change: An Application of Systems Theory. Michigan University, 1970.
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