Wiechmann,Ulrich E. (1976). Marketing management in multinational firms: The consumer packaged goods industry. Praeger Publishers.
Stile di citazione ChicagoWiechmann,Ulrich E. Marketing Management in Multinational Firms: The Consumer Packaged Goods Industry. New York: Praeger Publishers, 1976.
Citazione MLAWiechmann,Ulrich E. Marketing Management in Multinational Firms: The Consumer Packaged Goods Industry. Praeger Publishers, 1976.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.