Παραπομπή APA

Wiechmann,Ulrich E. (1976). Marketing management in multinational firms: The consumer packaged goods industry. Praeger Publishers.

Παραπομπή Chicago Style

Wiechmann,Ulrich E. Marketing Management in Multinational Firms: The Consumer Packaged Goods Industry. New York: Praeger Publishers, 1976.

Παραπομπή MLA

Wiechmann,Ulrich E. Marketing Management in Multinational Firms: The Consumer Packaged Goods Industry. Praeger Publishers, 1976.