Schiffman,Leon G, & Kanuk,Leslie Lazar. (1994). Consumer behaviour (5.). Prentice Hall.
Chicago Edition CitationSchiffman,Leon G, and Kanuk,Leslie Lazar. Consumer Behaviour. 5. New Delhi: Prentice Hall, 1994.
MLA Edition CitationSchiffman,Leon G, and Kanuk,Leslie Lazar. Consumer Behaviour. 5. Prentice Hall, 1994.
Warning: These citations may not always be 100% accurate.