Cravens,David W, & Hills,gerald E. (1976). Marketing decision making: Concepts and strategy. Richard D Irwin.
Citación estilo ChicagoCravens,David W, y Hills,gerald E. Marketing Decision Making: Concepts and Strategy. Illinois: Richard D Irwin, 1976.
Cita MLACravens,David W, y Hills,gerald E. Marketing Decision Making: Concepts and Strategy. Richard D Irwin, 1976.
Precaución: Estas citas no son 100% exactas.