Cravens,David W, & Hills,gerald E. (1976). Marketing decision making: Concepts and strategy. Richard D Irwin.
Chicago Edition CitationCravens,David W, i Hills,gerald E. Marketing Decision Making: Concepts and Strategy. Illinois: Richard D Irwin, 1976.
Cita MLACravens,David W, i Hills,gerald E. Marketing Decision Making: Concepts and Strategy. Richard D Irwin, 1976.
Atenció: Aquestes cites poden no estar 100% correctes.