Kotler, P., & Keller, K. L. (2005). Marketing management. PHI.
Chicago Edition CitationKotler, Philip, and Kevin Lane Keller. Marketing Management. New Delhi: PHI, 2005.
MLA引文Kotler, Philip, and Kevin Lane Keller. Marketing Management. PHI, 2005.
警告:這些引文格式不一定是100%准確.