Cita APA

Kotler, P., & Keller, K. L. (2005). Marketing management. PHI.

Chicago Edition Citation

Kotler, Philip, i Kevin Lane Keller. Marketing Management. New Delhi: PHI, 2005.

Cita MLA

Kotler, Philip, i Kevin Lane Keller. Marketing Management. PHI, 2005.

Atenció: Aquestes cites poden no estar 100% correctes.